Please read “Business Problem-Solving Case: Google, Apple, and Facebook Battle for Your Internet Experience” on pages 267-269 of your text and answer the following: Compare the business models and core competencies of Google, Apple, and Facebook. Why is mobile computing so important to these three firms? Evaluate the mobile strategies of each firm. What is the significance of search to the success or failure of mobile computing? How have Apple and Facebook attempted to compete with Google? Will their strategies succeed? Explain your answer. The majority of your response should be your own original writing based on what you have learned. Be sure to provide a citation and a reference for any materials used, including the required textbook. The following points are designed to help you understand how to provide proper citations and references for your work: Sources are listed in two places. The first, a citation, is briefly listed within your answer. This includes identifying information that directs the reader to your list of references at the end of your writing assignment. The second, a reference, is at the end of your work in the list of references section. All sources cited should follow APA style and provide enough identifying information so that the readaqwer can access the original material.
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